the future of online design - what can be done soon and how
You've heard the rumors, now find out what the fuss is all about. Check out how leading design agencies have taken user experience to the next level and are differentiating themselves with the newest technologies. Get to know the latest tools. Find out what well-known creatives think about the future of interactive design. Read about people that think outside the box - all you need to do is to download the presentations of the designertopia conference.

Click on the download file of the respective breakout session (if available).

Thursday, February 1st

Keynote (9.30-11.30)

Microsoft's Next Generation Rich Media Platform
Eric Zocher, General Manager Expression, Microsoft
Eric Zocher, General Manager Expression, Microsoft
Rich media on the Web has become a key component in the way consumers and business users process information on the Internet. This keynote describes how Microsoft's application platform provides an infrastructure and tools for the effective Web delivery of rich content. It will also discuss how rich media experiences drive user satisfaction and create real business opportunities. Eric Zocher will show off Burton's new website and other inspirational samples that demonstrate the power of UX and its business value.

Creative Track (13.00 – 17.00)

Look into the future of networked and mobile entertainment
Michael Zyda, Expert in Virtual Reality and Computer Engineering
Michael Zyda, Expert in Virtual Reality and Computer Engineering
A colourful and dynamic Speaker opens up the world of virtual reality and 3 dimensional networks. The future is entertainment, and to gain competitive advantage companies will need to apply VR and 3D technology to the Internet, digital television and wireless communications.

Participatory Design
David-Michel Davies, Executive Director, The Webby Awards and IADAS
David-Michel Davies, Executive Director, The Webby Awards and IADAS
Driven by the intrinsic strenghts and values of the Internet, participation is one of the most important ingredient in all disciplines of design today. But beyond message boards and blogs, how can a brand, and a designer build the vital component of participation into their work? David-Michel Davies, executive director of The Webby Awards, will weave a thematic overview of participatory design with practical case studies that illustrate how interactive designers can integrate play and participation into everything they make – whether it be banners and ads to full scale experiences.

How do trends and technologies affect design?
Cordell Ratzlaff, Director of User Experience at Cisco
 Download Presentation (.ppt, 3.08MB)
Cordell Ratzlaff, Director of User Experience at Cisco
Design is intricately linked to culture and technology, both of which are changing rapidly. What does this mean for designers? What are the currently emerging social trends and technologies that affect how we design and use products in the future?
 Download Presentation (.ppt, 3.08MB)

Technical Track (13.00 – 17.00)

Designing Windows experiences with WPF and Expression
Robby Ingebretsen, Identity Mine & Beau Ambur, Metaliq
Robby Ingebretsen, Identity Mine & Beau Ambur, Metaliq
Explore creative possibilities and discover new opportunities with Expression Blend and WPF. Get involved with the new wave of next-generation applications that blend the best of the Web and the desktop. Design cutting-edge user interfaces and collaborate with developers to bring these stunning new types of applications to life. Give your users something better - better performance, better usability, better experiences. Now your designs can break out of the browser to leverage the full power of the desktop.

Jeff King, Microsoft
In this session we will walk through creating and enriching a customer facing Web experience for Burton Snowboards. We will delve deeply into the design stage with Expression Web and integrating that design into Visual Studio and ASP.NET 2.0. Then we will enrich the site leveraging ASP.NET AJAX and finally push rich media and interactivity farther than ever before with WPF/E. You will walk away understanding the breadth and power of the end to end platform grounded in a concrete customer example.

Connecting Design to Real Business Value
Brandon Schauer, Adaptive Path
Brandon Schauer, Adaptive Path
Design is an activity where one recombines elements in a way that creates something more valuable than what was there before – it's a natural value creation activity. So why do we as design and user experience professionals struggle to connect our work to what organizations value, and how can we improve? We'll traverse research by Adaptive Path and others to uncover the relationships between design and business, then examine some practical methods for integrating design thinking with business thinking.



Friday, February 2nd

Creative Track (9.30 – 16.00)

Technocraft
Marcus Fairs, author of the best-selling book "21st Century Design"
Marcus Fairs, author of the best-selling book "21st Century Design
Young designers integrate technology into everyday objects with humorous, subversive or playful effect. Examples include the "OCD Lightswitch" which displays the number of times the switch has been turned on in its lifetime; a digitally controlled paint-roller that paints pre-designed murals on walls; a SMS projector that allows you to beam SMS messages from your mobile onto the sides of buildings. Marcus Fairs, a leading figure in architecture and design journalism and author of the best-selling book, Twenty-First Century Design, gives you a colorful introduction into this new design movement.

Multidimensional Innovation
Lars Engman, Design Consultant to IKEA
Lars Engman, Design Consultant to IKEA
Lars Engman, Director of the HDK School of Design and former Design Manager of IKEA, will speak about Inspiration, Innovation and explain the How and Why, referring back to history.

Creativity vs Technology
Carl Pelletier, Wunderman Paris
 Download Presentation (.ppt, 6.78MB)
Carl Pelletier, Wunderman Paris
What are the challenges in interactive agencies? Can there be creativity in the interactive space without technology? How can the gap between developers and designers be closed? Carl Pelletier, Creative Director at Wunderman Paris discusses and tries to find an answer to these questions.
 Download Presentation (.ppt, 6.78MB)

Beyond the Banner Ad
Ted Persson, Mattias Nyström, Greatworks
 Download Presentation (.pdf, 8.43MB)
Ted Persson, Mattias Nyström, Greatworks
 Download Presentation (.pdf, 8.43MB)

Future Trends in IT, Media and Entertainment
Ray Hammond, Leading Business Trendspotter and Futurologist
Ray Hammond, Leading Business Trendspotter and Futurologist
A breathtaking projection of the future will be outlined to help you navigate prospective options. This projection will be interpreted from a business, social, political, and economic perspective giving you a rounded view of how best to progress your organisation. Ray Hammond, Europe’s leading futurologist and business trend spotter, stimulates business audiences to think outside of convention and challenge their own assumptions about business trends.


Technical Track (9.30 – 16.00)

The Windows Vista user experience
Tjeerd Hoek, User Experience Design Director, Microsoft
Tjeerd Hoek, User Experience Design Director, Microsoft
Windows Vista introduces an impressive graphical user interface. Discover how Vista’s new design features like transparency, 3D visualisation and Live gadgets support a better user experience. And learn how to leverage Vista’s power to create stunning new designs for applications. And learn how Windows Vista was designed!

Introduction to UniveRSS – a WPF showcase application
Thorsten Künnemann and Kalle Vänskä, Futurecom interactive AG
 Download Presentation (.pdf, 1.21MB)
Thorsten Künnemann and Kalle Vänskä, Futurecom interactive AG
With the advent of WPF and XAML, stunning 3D visualizations of your applications and animations will be easy to implement. Discover these new possibilites and learn it on a practical example: We will show you how UniveRSS was built. UniveRSS is a 3D RSS feed reader for Windows Vista which leverages WPF and provides a new way of visualizing RSS feeds and their content.
 Download Presentation (.pdf, 1.21MB)

Carrie Longson, Microsoft
Carrie will demo a series of real world WPF projects she has worked on using Microsoft Expression Blend. The projects cover a variety of areas, such as sports coverage, media, transportation and education.

The power of Expression Blend for UI design
Jon Harris, User Interface Evangelist Microsoft
Jon Harris, User Interface Evangelist Microsoft
Expression Blend will cause a revolution for designers in their ability to not only design on the .Net framework but also work effectively with developers. During the session we’ll demonstrate how designers can now use the visual design surface in Expression Blend to effectively re-skin .Net components, animate in both 2D and 3D, leverage video assets and visually explore different data binding options.

Designing for Media Center, Mashing up with Windows Live Services
Simon Davies, Architect Evangelist Microsoft
Simon Davies, Architect Evangelist Microsoft
This session will examine how Windows Media Centre in Windows Vista can be used to create compelling applications driven from the remote control and how those application experiences can be extended to Media Centre Extenders such as the XBOX 360, we’ll also look at Virtual Earth and an example of how this can be combined with other emerging Windows Live Services to create an interesting mashup scenario.



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